Experiences & Projects

Bio

Results-focused marketing and design enthusiast, aiming to leverage my experience in social media and content development to identify trends, engage users, and enhance brand awareness through unique and innovative marketing strategies.

Nurita Harith (Current)

Digital Marketing and Graphic Design

To execute content planning for NH, nh by Nurita Harith and nh essence across short videos of behind-the-scenes, Instagram reels, stories, and feed.
Develop designs for the packaging box, money packet, wrapping tissue paper, and courier plastic bag for the Mainline and Midrange collection for NH and nh by Nurita Harith.
Creates different typography, composition, colour, and visual identity design to create these marketing tools of a catalog of pictures for their Lebaran Luxe 2024 collection.
Creates a bridal and raya sample sale poster for Facebook and Instagram.

DPO International Sdn. Bhd.

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Marketing (Graphic Designer)

A business support for all the in-house brands
Creates illustrations and digital images.
Develops presentations for companies and businesses to market and promote their goods and services to the public.
Creates different typography, composition, color, and visual identity design to create these marketing tools and promote a BigBoxAsia Banner for Shopee and Lazada.
Creates a folder design packaging for DPO International brochure liaise with supplier.
Produce a menu and seating name tags food tasting for client Café Mesra by Petronas.
Featured for in-house brands Foodcraft Instagram, Big Box Asia Instagram and DPO International LinkedIn.
Creates new design version for company interior signage.
Helps shape the brand positioning and narrative while targeting the proper audience.
Everyday post for DPO Linkedin Key Visual.

@HANCULTURECENTREMALAYSIA
Legenda Dan Cerita Orang Asli Malaysia
马来西亚原住民神话传说

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A series of illustrations by Nadirah Mustapa for story "Kemahuannya, Akanku Turutkan 遵循她的一切", featured in an illustrated story book series "Legenda dan Cerita Orang Asli Malaysia 马来西亚原住民神话传说"

The illustrated story book series is published by the Han Culture Centre Malaysia, in conjunction with the Director-General of UNESCO for the Kuala Lumpur World Book Capital 2020 (KLWBC) with partnership of Sunway University, JAKOA, TECO, and JKKN.

This project is proudly conducted by our lecturer of Sunway University, Dr. Perline Siek, and the committee of the Han Culture Centre Malaysia.

(2021)

Inggrid Sdn Bhd

Graphic Designer

Responsibilities include producing marketing copy to advertise our products, writing blog posts about industry-related topics, and promoting content on social media and website.
Promote content on social networks and monitor engagement (e.g. comments and shares).
Creates photo editing, advertising design, banner & freelance model.
Identify customers’ needs and recommend new topics.
Update company websites as needed.

Reare Studio Enterprise

Business partnership with Rearestudio.

Market Researcher / Market Manager

Creates content for social media.
Managing Instagram account and postings.
Overseeing marketing budget.
Understanding how customers relate to a brand or a competitor's brand.
Identifying areas for growth, new markets, and customer segments.
Understanding how existing customers would like to see the brand evolve.
Drafts questionnaires, polls, surveys, and other data collection resources.
Researches and compiles data related to the current product market, customer demographics and interest, and factors influencing product demand; analyzes results to identify ways of maximizing sales and market penetration of current products.
Performs other related duties as assigned.